Vance Thompson Vision
Client Success Story:
Client: Vance Thompson Vision
Karen’s Services: Conference Keynote
Vance Thompson Vision takes pride in being world leaders in quality vision correction and setting global standards for excellence in patient care. With over 20 years in business and multiple locations spanning the mid- and Mountain West, Vance Thompson Vision specializes in many forms of vision surgery and treatment with a specific focus on LASIK, refractive cataract surgery, glaucoma, cornea care, and oculoplastics.
The Situation
Vance Thompson Vision needed a keynote speaker for a conference of optometry specialists. But that speaker had to deliver more than just a presentation — they needed to engage and inspire an audience of over a hundred, bringing them back to their "why" in their work.
“Karen does an exceptional job of taking the time to understand your team, your business goals, and how best to move your organization forward. Then, she makes sure the content she presents is completely applicable, actionable — and inspiring."
— Dr. Russell Swan, Ophthalmologist
The Approach
Karen’s Keynote Approach for Vance Thompson Vision
Worked to understand the unique organizational and industry challenges of seasoned professionals in the field of quality eyecare
Customized the presentation focus and delivery style to engage, educate, and inspire
Provided meaningful perspectives and practical steps for audience members to engage with the material in interactive ways, and apply it to their own businesses and careers as specialists and leaders
"It's easy as an organization or business to get overly focused on the specifics of what you do — the service, the offering. But Karen reminded us that investing in our team is the most important thing. She helped us find that zoomed-out view of why we want to and need to create an exceptional experience for our employees to preserve the company culture that makes us unique. To get intentional about what we offer as an organization, so great people enjoy working with us. If we can create, sustain, and invest in our team culture, it translates to driving business opportunities. But all of it begins with our people. In an actionable sense, she offers us practical methods for monthly and quarterly check-ins to help the individuals on our team feel seen and supported and invest in personal and professional growth, for them and our organization."
— Dr. Russell Swan
The Results
Leading an interactive keynote, Karen guided the audience through the process of honoring their journey and experiences during the two years since the start of COVID, getting introspective about individual capacity and growth, doubling-down on how to nurture and lead an exceptional team in a healthy, thriving company culture..With breakout activities that shifted perspectives and presented tangible, personalized next steps, she offered fresh fuel and insight for future decision-making and everyday leadership.
K. Lum delivered an impactful yet interactive experience, balancing inspiration, interaction, and intelligence. The keynote combined incredible energy with subject-matter wisdom, as she drew from proven leadership best practices and years of personal experience to inspire and ignite the audience.
"Most organizations do a great job of investing intellectually in their people capital around professional skill sets, but neglect to work on questions like 'how do we make this a great place to work?' I want our company to be better to work for in February than it was in January, and better in March than in February. Particularly in the wake of covid-19, with people asking themselves, 'is this where I want to be spending the best hours and days of the best years of my life?' I want to create a place where the answer is an empathic 'yes.' And working with Karen absolutely helps us achieve that.”
— Dr. Russell Swan, Ophthalmologist, Montana location leader for Vance Thompson Vision
